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How an international PEO provider can help you expand your business faster and better

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Choose a Country to Expand Your Business with international PEO
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When you’re looking to expand your business overseas, there are many factors to consider. It’s not as simple as just looking at a map and selecting a country. It’s important to weigh the pros and cons of expanding your business to each country before making a final decision.

A Professional Employer Organization (or international PEO) can help you out with that decision, as well as making things easy for you when recruiting internationally. These companies have a legal presence in other countries, allowing you to hire people quickly and efficiently while remaining on the right side of the law.

More than that, they are experts in moving to new countries and have a wide knowledge base to help you make the best decision. After all, while moving into a new region might be new for you, an international PEO provider is well versed in what to and how to do it.

If you’re interested in international PEO, Serviap Global may be able to help you. Contact us today for more information.

An international PEO provider can help you choose the right country

With 193 countries as members of the United Nations, plus a few other territories who are not, there is plenty of choice available in terms of global expansion. With rapid developments in remote working making it easier to hire people from all over the world, more and more companies are considering international recruitment via international PEO services.

A particularly exciting area for development are the opportunities in emerging markets that are appearing as the rise in remote working changes the dynamic in terms of hiring. Many countries now have lots of well-educated graduates looking for opportunities, meaning you are not limited to your home market.

Different countries specialize in certain fields, and so an international PEO provider can help you understand which territory or region might be best for you. Some places particularly suit call center outsourcing, for example, while others are hubs for IT.

Regulations & taxes 

Each country and region will have its own set of tax and business regulations by which all businesses and individuals must abide. It’s important that you pay attention to these rules and regulations so that you can compare rates between countries and ensure compliance in the country you choose to expand to.

Abidjan waterfront to illustrate article on international PEO. By Djebi Abraham Philippe on Unsplash
Abidjan in the Ivory Coast, a dynamic emerging market

An international PEO specialist can help in this, from the initial choice of territory right through to support with your ongoing operations. It’s easy to make mistakes when dealing with a legal code in a foreign country, so it’s important to have professionals who can keep you on the right side of the law. 

It’s always easier to expand your business to a country that doesn’t have complicated regulations or make you jump through tons of paperwork and loopholes just to get set up. You also want to look for a country that has a favorable tax structure. Some countries even provide low corporate taxes and/or tax incentives for setting up shop there for certain industries.  

Infrastructure 

Having the proper technology infrastructure in place is essential, especially when you need to communicate between office locations in multiple countries. Countries that lack the appropriate infrastructure will be difficult to do business in. It will make your services less reliable and make your distributed workforce management more difficult.

When you’re searching for a country to expand your business, look for a country that already has a robust technology infrastructure in place. An international PEO provider can help advise you on the reality of the situation on the ground as opposed to on paper, meaning that you are fully up to speed on local issues.

While Asia and Europe have traditionally lead the field, countries in South America especially have invested millions of dollars over the last few years upgrading their technology infrastructure. Africa is also rapidly modernizing, with Nairobi standing out for the so-called ‘silicon savannah’. Headhunters in Africa can help you find the best talent on the continent.

Local Talent 

Having a large talent pool to choose from is imperative if you want to expand your business in another country. It will help to have an educated workforce that has been trained in the latest technology if you’re looking to hire overseas developers, for example. International PEO providers have good networks that willhelp you find the right people for the job.

In this regard, search for countries that are investing heavily in the education of their youngest residents. Countries that mandate primary and secondary education are a great start. But you should also look for countries that have high rates of university graduates, especially in the fields that are most relevant to your business needs.

Many South American countries are investing significantly in university-level education and training in IT and tech fields. You can also find a solid talent pool by searching for regions that have tech and business incubators and other startup communities. This usually indicates that the local talent pool is rich with highly qualified candidates. 

Language & Culture 

Every country has its own primary language and culture. When you’re looking for a country to expand your business to, consider how language or cultural barriers may impact collaboration between your local and foreign employees or customers. An international PEO provider is also able to help with this.

Brasilia building to illustrate article on international PEO services. By Luan de Oliviera Silva on Unsplash
Brazil has a similar work culture to Europe or the US

When you’re searching for a country to expand your business, look for a country that has a high level of English proficiency. This is a major factor in the success of the Philippines and South Africa as call center hotspots, for example, while countries such as Poland stand out in the European market.

Beyond the language, though, it’s important that they understand your culture and can relate to it. This may seem like a minor detail, but that familiarity will go a long way in making the relationship more successful. South American, North American and European countries generally have broadly similar work cultures to each other.

Opportunities 

Entrepreneurs should always be looking for that next great opportunity. When searching for a country to expand your business, you should view it through that lens. Is there an up-and-coming region that for some reason people are ignoring? Is there a country that’s offering fantastic tax incentives for businesses to locate themselves there? Are there local tech incubators that can help you partner with local or international PEO or other outsourcing companies? 

When you capitalize on opportunities before someone else does, it can reap many benefits for your organization in the long run. By putting in the research and discovering the pros and cons of each country, you can find the next great location for your business to expand to. An international PEO provider that specializes in emerging markets will be well placed to advise you on this.

Serviap Global can help you with international PEO

Serviap Global is a leading Professional Employer Organization (PEO) provider ready to help your business expand operations throughout the Western Hemisphere. We assume total responsibility for your talent, allowing you to focus on the strategic activities of your organization.

We started in Mexico, before expanding to the rest of Latin America and from there globally, with a strong focus on emerging markets. We now provide international PEO services in a range of different countries.

Contact us today to learn more about how you can expand your business to new markets and global opportunities.

https://www.youtube.com/watch?v=pxLlwjtJuMY
Serviap Global es experto en contratación internacional

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