Table of Contents
Key insights
- 3 countries covered (Mexico, Brazil, U.S.)
- 5 to 400 workers deployed per project
- 1 to 16 weeks contract durations
- 100% compliance with labor & safety laws
- Zero hiring delays for seasonal peaks
- <30 days’ workforce scaling turnaround
- Weekly progress reports for operational tracking
Client overview
- Industry: E-Commerce & Technology
- Headquarters: United States
- Operational Regions: Mexico, Brazil, and the United States
Challenges
A leading U.S.-based e-commerce company sought to rapidly scale its warehouse and logistics operations across Mexico, Brazil, and the United States. The company faced several challenges:
- Variable Workforce Demand: The need to flexibly scale staffing from as few as 5 to as many as 400 workers per project, depending on seasonal peaks and expansion efforts.
- Rapid Deployment: Necessity for swift hiring and onboarding processes, with contract durations ranging from one week to 16 weeks.
- Regulatory Compliance: Ensuring adherence to diverse labor laws and safety regulations across multiple countries, particularly for specialized roles such as forklift operators and safety supervisors.
- Operational Coordination: Managing logistics and workforce requirements seamlessly across three countries, each with unique labor markets and regulatory environments.
Solutions
To address these challenges, the company partnered with Serviap Global, implementing a comprehensive Business Process Outsourcing (BPO) solution:
- Flexible Workforce Management: Rapid recruitment and deployment of personnel, including warehouse staff, supervisors, and inventory specialists, tailored to project-specific demands.
- Compliance and Certification: Ensured all personnel met local certification requirements and complied with safety standards, particularly for roles involving equipment operation and safety oversight.
- Integrated HR and Payroll Services: Managed all aspects of human resources and payroll, including contract administration, benefits management, and tax compliance, customized to each country’s legal framework.
- Continuous Performance Monitoring: Provided regular progress reports and performance metrics to maintain transparency and ensure alignment with project goals.
The impact
Through this partnership, the company achieved:
- Operational Scalability: Efficiently scaled workforce levels to meet dynamic project demands, deploying up to 400 workers per project without compromising quality or efficiency.
- Enhanced Compliance: Maintained strict adherence to labor laws and safety regulations across all operational regions, mitigating legal risks and promoting a safe working environment.
- Cost Efficiency: Optimized operational costs by leveraging BPO services, reducing the need for significant internal infrastructure and permanent staffing.
- Strategic Focus: Allowed internal teams to concentrate on core business functions, such as strategic planning and market expansion, by outsourcing complex logistics and workforce management tasks.
Industry context
The logistics and warehousing sector in Latin America is experiencing significant growth:
- Market Expansion: The Latin America logistics market generated revenue of USD 360.2 billion in 2024 and is projected to grow at a CAGR of 6.6% from 2025 to 2030.
- Third-Party Logistics (3PL): The Latin America third-party logistics market reached USD 38.44 billion in 2023 and is expected to grow at a CAGR of 7.3% from 2024 to 2030, indicating a strong trend towards outsourcing logistics functions.
Outsourcing warehouse operations offers several benefits:
- Cost Savings: Reduces capital expenditure on infrastructure and equipment, allowing businesses to allocate resources more effectively.
- Focus on Core Competencies: Enables companies to concentrate on primary business activities by entrusting logistics operations to specialized providers.
- Scalability and Flexibility: Provides the ability to adjust workforce and operational capacity in response to market demands without the constraints of fixed assets.
Conclusion
By collaborating with Serviap Global and leveraging BPO services, the e-commerce company effectively scaled its operations across Mexico, Brazil, and the United States. This strategic partnership facilitated rapid workforce deployment, ensured compliance with regional regulations, and optimized operational costs, thereby enhancing the company’s ability to meet market demands and sustain its competitive edge in the dynamic e-commerce landscape.
